Brand portfolio



Impressive as a whole – with our strong brands and successful concepts.

The legendary Marché catering concept revolutionised Swiss system catering more than 35 years ago. Since 1986, the «Marché» brand has successfully transformed itself from an innovative open-kitchen restaurant to a diverse multi-brand food service company. The portfolio now includes a diverse range of strong brands and successful culinary concepts for anyone travelling in Switzerland. Our catering range varies; from the classic Marché Restaurant to our newest Popeyes branches, depending on the location and requirements of customers.

Catering – concept brand

The legendary catering idea revolutionised Swiss system catering more than 35 years ago. The innovative core concept – cooking in front of customers – continues to characterise the culinary concept and has made «Marché» the most successful brand to date and the undisputed no. 1 in Swiss motorway catering. 

Catering – individual brand

The brand originated in the 1960s, when the renowned founder of Mövenpick Ueli Prager opened «Silberkugel» in Zurich, the first burger restaurant in Switzerland based on the US model. Building on its major success, the idea was further developed into a diner concept that is still successful today under the «Cindy's Diner» brand.

Catering – brand cooperation

«Zopf & Zöpfl» is all about the Swiss favourite, Zopf (brioche-style bread). As a partner, Betty Bossi ensures the finest culinary competence, and as an experienced specialist for high-quality food in high-footfall locations, Marché Restaurants Schweiz AG guarantees that the concept is successfully implemented.

Catering – licence brand

The «Burger King» brand is part of Restaurant Brands International (rbi), along with «Tim Hortons» and «Popeyes Louisiana Kitchen». With around 19,000 restaurants (status as at 2021), rbi is the second-largest fast food group in the world. About 90% of the branches are successfully managed by independent franchise partners such as Marché Restaurants Schweiz AG.

Catering – licence brand

The «Popeyes Louisiana Kitchen» brand has been part of Restaurant Brands International (rbi) together with «Burger King» and «Tim Hortons» since 2017. Popeyes now has 3,400 restaurants and is the second-largest fast food chicken restaurant chain in the world.

Catering – licence brand

The «Firehouse Subs» brand has been part of Restaurant Brands International (rbi) since 2021. Founded in 1994 in Jacksonville, USA by brothers Robin and Chris Sorensen, two fully-fledged fire fighters, with around 1,200 restaurants, Firehouse Subs is one of the most successful American sandwich concepts.

Hotel trade – individual brand

From the motorway straight into the countryside! At the historic 3-star Swiss Quality Hotel «Bellinzona Sud», guests enjoy the best in hospitality and modern hotel comfort in 55 charming, quiet rooms.